The future of AI CX relies on smart guardrails, not human micromanagement
The future of AI CX relies on smart guardrails, not human micromanagement
What
Giulio Castiglioni
has to say about
What
Giulio Castiglioni
has to say about
How Leaders Should Adopt AI in Customer Support?
How Leaders Should Adopt AI in Customer Support?
The next frontier in AI-powered CX isn't about keeping humans in the loop for every decision, it's about setting the right guardrails at a higher level and letting the models do their job. We already have the Ferrari. The real differentiator will be who's best at knowing when to set the speed limit and when to take it off
All
Leaders
AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.
Zack Hamilton
Strategic CX Advisor
Higher Oak
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.
Chad Horenfeldt
VP of Customer Success
Siena AI
Automating before baselining talent isn't scaling support. You are simply scaling the speed of your own catastrophic failure
Christopher Lind
Founder & Chief AI Strategist
Christopher Lind Co.
AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.
Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin
AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.
Parul Bhandari
CEO & CX Leader
CustomerXSuccess
AI in support works best when rolled out in small, thoughtful steps, tested constantly - so humans can focus on the moments that build real brand love.
Tamara Wall
Head of Support
Common Room
All
Leaders
AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.
Zack Hamilton
Strategic CX Advisor
Higher Oak
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.
Chad Horenfeldt
VP of Customer Success
Siena AI
Automating before baselining talent isn't scaling support. You are simply scaling the speed of your own catastrophic failure
Christopher Lind
Founder & Chief AI Strategist
Christopher Lind Co.
AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.
Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin
AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.
Parul Bhandari
CEO & CX Leader
CustomerXSuccess
AI in support works best when rolled out in small, thoughtful steps, tested constantly - so humans can focus on the moments that build real brand love.
Tamara Wall
Head of Support
Common Room
All
Leaders
AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.
Zack Hamilton
Strategic CX Advisor
Higher Oak
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.
Chad Horenfeldt
VP of Customer Success
Siena AI
Automating before baselining talent isn't scaling support. You are simply scaling the speed of your own catastrophic failure
Christopher Lind
Founder & Chief AI Strategist
Christopher Lind Co.
AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.
Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin
AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.
Parul Bhandari
CEO & CX Leader
CustomerXSuccess
AI in support works best when rolled out in small, thoughtful steps, tested constantly - so humans can focus on the moments that build real brand love.
Tamara Wall
Head of Support
Common Room