


Don't use AI to replace judgment. Without clear processes, it scales confusion instead of simply removing friction.
Don't use AI to replace judgment. Without clear processes, it scales confusion instead of simply removing friction.
What
Rohit Khanna
has to say about
What
Rohit Khanna
has to say about
How Leaders Should Adopt AI in Customer Support?
How Leaders Should Adopt AI in Customer Support?
AI shouldn’t be treated as a shortcut to efficiency before teams have clarity on their fundamentals. If your processes, ownership, and expectations are fuzzy, AI will only scale the confusion faster. Used thoughtfully, it can remove friction and give teams more space to do meaningful work. But it shouldn’t replace judgment, empathy, or accountability.
All
Leaders
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.

Chad Horenfeldt
VP of Customer Success
Siena AI

AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.

Zack Hamilton
Strategic CX Advisor
Higher Oak

AI works best when it removes friction from work, not when it replaces judgment or accountability.

Rakesh Nath B.
Director of Customer Support
Phenom

AI adoption fails when teams fear it. It succeeds when leaders make learning and trust explicit.

Rohit Tripathi
Application Support Engineer
Last Yard

AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.

Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin

AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.

Parul Bhandari
CEO & CX Leader
CustomerXSuccess

All
Leaders
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.

Chad Horenfeldt
VP of Customer Success
Siena AI

AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.

Zack Hamilton
Strategic CX Advisor
Higher Oak

AI works best when it removes friction from work, not when it replaces judgment or accountability.

Rakesh Nath B.
Director of Customer Support
Phenom

AI adoption fails when teams fear it. It succeeds when leaders make learning and trust explicit.

Rohit Tripathi
Application Support Engineer
Last Yard

AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.

Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin

AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.

Parul Bhandari
CEO & CX Leader
CustomerXSuccess

All
Leaders
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.

Chad Horenfeldt
VP of Customer Success
Siena AI

AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.

Zack Hamilton
Strategic CX Advisor
Higher Oak

AI works best when it removes friction from work, not when it replaces judgment or accountability.

Rakesh Nath B.
Director of Customer Support
Phenom

AI adoption fails when teams fear it. It succeeds when leaders make learning and trust explicit.

Rohit Tripathi
Application Support Engineer
Last Yard

AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.

Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin

AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.

Parul Bhandari
CEO & CX Leader
CustomerXSuccess

All
Leaders
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.

Chad Horenfeldt
VP of Customer Success
Siena AI

AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.

Zack Hamilton
Strategic CX Advisor
Higher Oak

AI works best when it removes friction from work, not when it replaces judgment or accountability.

Rakesh Nath B.
Director of Customer Support
Phenom

AI adoption fails when teams fear it. It succeeds when leaders make learning and trust explicit.

Rohit Tripathi
Application Support Engineer
Last Yard

AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.

Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin

AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.

Parul Bhandari
CEO & CX Leader
CustomerXSuccess

All
Leaders
Great support design isn’t decoration. It’s the system that decides whether customers trust you, or leave.

Chad Horenfeldt
VP of Customer Success
Siena AI

AI shouldn’t be used to deflect customers. It should be used to reveal what’s broken in the business.

Zack Hamilton
Strategic CX Advisor
Higher Oak

AI works best when it removes friction from work, not when it replaces judgment or accountability.

Rakesh Nath B.
Director of Customer Support
Phenom

AI adoption fails when teams fear it. It succeeds when leaders make learning and trust explicit.

Rohit Tripathi
Application Support Engineer
Last Yard

AI should remove friction from work, not distance people from customers. When judgment stays human and AI handles repetition, both trust and empathy scale.

Jessica-Rose Garcia
Senior Manager, Customer Experience and Support
OneSkin

AI doesn’t fail because the tech isn’t ready. It fails when leaders don’t define ownership, guardrails, and accountability before deploying it.

Parul Bhandari
CEO & CX Leader
CustomerXSuccess














